Do not love this world nor the things it offers you, for when you love the world, you do not have the love of the Father in you. For the world offers only a craving for physical pleasure, a craving for everything we see, and pride in our achievements and possessions. These are not from the Father, but are from this world. (NLT) ( 1 John 2:15-16 )
The world can be a very attractive place. As Christians we need to avoid the three things John mentions that are of this world. Why? Because loving the world produces bad fruit: pride, greed, entitlement, discontentment and so forth. What things that exist in your life prevent you from having the love of the Father in you?